The Criterion Approach
Vision
Criterion believes mutual benefit makes for the best business. A focus on the needs and interests of a given market has consistently put the company ahead of institutional trends. Criterion recognizes untapped potential where others see only difficulties.
Consolidated + Nimble
The operation is highly vertically integrated, with in-house transaction originators, due diligence, legal, financial analysis, construction, accounting, site management, and marketing. By design, the Criterion approach minimizes bloat and maximizes insight.
Hands-On
At Criterion, decisions are not made from behind desks. Traversing America has allowed the team to gain invaluable knowledge of every investable asset type, and the whole staff continues to be educated by its boots on the ground approach.
Straightforward
Criterion’s commitment in transactions is to being clear, fair, and no-frills. We guarantee a direct and respectful experience for tenants, brokers, sellers and buyers alike.
Breadth
Criterion approaches real estate holistically; each asset is considered from the variety of asset categories in the company portfolio.